Octo for founders

Learn the skill your company needs this week.

You did not start a company to become an accountant, a copywriter or a recruiter. But this month you are all three. Octo builds a short course around the job actually in front of you, so you learn exactly enough to do it well.

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Why founders learn differently

A founder rarely needs a whole subject. You need the slice of finance that gets a board deck right, the slice of sales that closes your first ten customers, the slice of SQL that answers one question about churn. Generic courses start at chapter one and assume you have a semester. You have a deadline.

Octo starts from the deadline instead.

How it works

Say what you want in one sentence. "I need to understand SaaS metrics before my seed pitch next month" is enough.
Octo interviews you. A short conversation about your company, what you already know and what you are trying to get done, so the course is built for your situation rather than an average student's.
You review the curriculum before anything is written. Chat with it to cut a module, add one, or reorder the plan. Nothing is built until you confirm.
Octo writes the lessons for you. Each one is generated for your goal, with examples from the kind of company you run.
Ask while you read. The Ask AI tutor sits beside every lesson, and can answer a question, explain a passage more simply, or reshape the course when you realise you need something different.
Finish, and get a certificate. Finish every module and you receive a certificate anyone can verify online.

Skills founders learn with Octo

Marketing for founders: positioning, your first channels, and writing that sells.
Finance for founders: unit economics, runway, and reading your own numbers.
Sales for founders: discovery calls, pipeline, and closing your first customers.
SQL for founders: answering your own product questions from the database.

Those are starting points, not a catalogue. Octo writes a course for whatever you ask it, from pricing strategy to hiring your first engineer.

Built to be shared

Founders learn things so the team can use them. Share a class you built with a teammate and they get their own copy of it, which they can take as their free course, or buy, and follow at their own pace.

Your first course is free

Everything before the lessons is free on every course: the interview, the curriculum, and refining it until it is right. Your first course is free to build. Octo is in research preview, so tell us when a lesson gets something wrong.

Updated September 24, 2026